Yogi Muhamad Yusuf, yogimyusuf@unpas.ac.id and Charisma Asri Fitrananda, Charisma.asri@unpas.ac.id (2021) SITUASI KOMUNIKASI PADA GERAKAN DAKWAH SHIFT. LINIMASA : JURNAL ILMU KOMUNIKASI, 4 (1). pp. 104-116. ISSN 2614-0373
|
Text
9. Situasi Komunikasi.pdf Download (628kB) | Preview |
|
|
Text
9. Situasi Komunikasi reviewer.pdf Download (593kB) | Preview |
Abstract
Shift as a da'wah organization has carried out different da'wah communications, especially in the formation of da'wah communication situations for youth. The use of social media in the formation of situations makes Shift's da'wah communication as a reformer of the da'wah model by combining the substance of da'wah with the da'wah media which is certainly interesting to study. The purpose of this study is to analyze the situation of Shift's da'wah communication to the congregation. While the method used in this research is ethnography. The results showed that Shift in conducting da'wah communication was trying to form a da'wah situation in accordance with the characteristics of youth. After the situation was formed, Shift found it easier to control the da'wah message through the sentences commonly used by the youth so that the fantasies of the da'wah sentences that Ustad said could be absorbed by the congregation. The pattern of situation formation through message fantasy still takes into account the substance of Islamic values, especially in order to strengthen istiqomah or at least the youth are willing to try to emigrate. Keyword: Da’wah, Communication Situation, Shift
| Item Type: | Article |
|---|---|
| Subjects: | JOURNAL |
| Divisions: | Fakultas Ilmu Sosial dan Ilmu Politik > Ilmu Komunikasi 2021 |
| Depositing User: | mr yogi - |
| Date Deposited: | 11 Nov 2021 04:01 |
| Last Modified: | 11 Nov 2021 04:01 |
| URI: | http://repository.unpas.ac.id/id/eprint/54195 |
Actions (login required)
 |
View Item |
