Tian Kuswara Dan Ridwan Sigit,S.Pd.,M.Pd (2017) PROSES PEMASARAN MUSIK TRADISIONAL TEMBANG SUNDA CIANJURAN (GALIH KATRESNA) Tian Kuswara 11.6040007. Skripsi(S1) thesis, Seni Musik.
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Abstract
The organization is a container for people congregate where there are activities that contain elements of the job. The success of an organization based on the activities of good governance (management) so that it can keep konsistenai of the organization itself. Galina Katresna is one of the organizations that preserve the traditional art of cultural products, namely the Sunda Song Cianjuran. Based on the results of the investigation Katresna Galih organizations have a pretty good marketing concept, as evidenced by the presence of Galina Katresna organization that until now still had the consistency to society. It is assumed as a contributing factor in the effort to preserve the traditional arts of Sunda Song Cianjuran in order to attract interest or the public interest against the arts. Based on the research that has been research done, it can be seen that the achievements of the Katresna Galina organization as a result of a systemic governance, equally effective, and efficient. By utilizing its human resources, organization Galina Katresna been able to conduct marketing activities in a logical, scientific, and accountable. Keywords: Galih Katresna, Tembang Sunda, Cianjuran, Planning, Organizing, Actuating, Evaluation.
| Item Type: | Thesis (Skripsi(S1)) |
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| Subjects: | S1-Skripsi |
| Divisions: | Fakultas Seni dan Sastra > Seni Musik 2017 |
| Depositing User: | oman rohman |
| Date Deposited: | 02 Aug 2017 02:11 |
| Last Modified: | 02 Aug 2017 02:11 |
| URI: | http://repository.unpas.ac.id/id/eprint/28430 |
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