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LIES TANTI JULIAWATI, NPM. 169010055 (2020) STRATEGI PENGUATAN BUDAYA PELAYANAN STAY REAL DALAM UPAYA PENINGKATAN KINERJA KARYAWAN (STUDI KASUS DI HOLIDAY INN BANDUNG PASTEUR DAN HOLIDAY INN CIKARANG JABABEKA) STRENGTHEN STRATEGIES OF SERVICE CULTURE STAY REAL IN AN EFFORT TO INCREASE EMPLOYEES PERFORMANCE (CASE STUDY IN HOLIDAY INN BANDUNG PASTEUR AND HOLIDAY INN CIKARANG JABABEKA). Disertasi(S3) thesis, UNIVERSITAS PASUNDAN.