Frisma Naofal, 194030006 and Dikdik Kusdiana, SE.,MT, Pembimbing (2023) STRATEGI PENINGKATAN NILAI EKONOMI POTENSI INDUSTRI KREATIF KERAJINAN BUNGA KERING DI KECAMATAN CIAMPEL KABUPATEN KARAWANG. Skripsi(S1) thesis, Universitas Pasundan Bandung.
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Abstract
STRATEGY FOR INCREASING ECONOMIC VALUE POTENTIAL FOR CREATIVE INDUSTRY OF DRY FLOWER CRAFTS IN CIAMPEL DISTRICT, KARAWANG REGENCY ABSTRACT This study aims to analyze the comparison of economic value to potential and superior Creative Industries to find strategies to increase economic value to potential MSMEs. The data used are primary data obtained from observations, interviews and documentation. The method used in this research is descriptive comparative qualitative method. The results of this study show a comparison between 2 SMEs Yuridi Cract and BUTEKA) such as raw materials, labor, cultural and innovation expert values, and markets. Generate conclusions that there are differences and similarities as well as strategies to increase the economic value of potential MSMEs. Keywords: Creative Industries, Materials, Labor, Culture, Markets
| Item Type: | Thesis (Skripsi(S1)) |
|---|---|
| Subjects: | S1-Skripsi |
| Divisions: | Fakultas Ekonomi dan Bisnis > Studi Pembangunan 2019 |
| Depositing User: | Mr FEB-Parid - |
| Date Deposited: | 26 Sep 2023 07:04 |
| Last Modified: | 26 Sep 2023 07:04 |
| URI: | http://repository.unpas.ac.id/id/eprint/65268 |
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